Microdrama Powerhouse Holywater Acquires AI VFX Firm Jeynix, Rebrands as Holywater Tech
Ricky GervaisComedian, writer, and actor who created "The Office" and writes provocatively on comedy and society.
Revolutionizing Visual Storytelling: The Dawn of Holywater Tech
Holywater's Strategic Acquisition of Jeynix: A New Era for AI-Driven Content
Holywater, a trailblazer in AI-first vertical video production, has completed its exclusive acquisition of Jeynix, a high-end visual effects firm. This strategic integration is accompanied by a rebranding effort, with the company now known as Holywater Tech, signaling its deepened focus on technological innovation.
The Tech Ecosystem: My Drama, My Passion, and My Muse
Holywater Tech is the creative force behind several innovative platforms, including My Drama, which specializes in microdramas, My Passion, a book-centric platform, and My Muse, an AI-powered streaming service. While rooted in Ukraine, the company primarily targets the dynamic U.S. vertical video market, leveraging advanced technology to deliver engaging content.
Jeynix: Elevating Visuals with AI-Assisted Precision
Jeynix is renowned for its sophisticated AI-assisted production capabilities, excelling in creating hyper-realistic visual effects and employing performance-preserving techniques for video. This expertise is crucial for Holywater Tech's goal of producing cinematic-quality visuals efficiently, significantly reducing costs and accelerating localization across diverse markets.
Recent Milestones and Strategic Partnerships: Fueling Growth and Innovation
Holywater Tech has been at the forefront of industry news, recently securing a substantial $22 million financing round, its largest to date, from U.S.-based investors. This financial boost follows a significant equity investment from Fox Entertainment in October 2025, which included a collaboration to produce over 200 shows. Furthermore, a multi-year partnership with YouTube creator Dhar Mann in January 2026 aims to develop an initial slate of 40 narrative titles for the My Drama platform.
Jeynix's Specialized Expertise: Advancing Facial Animation and Effects
Founded just last year, Jeynix has rapidly established itself as a leader in facial animation, face replacement, de-aging technologies, and precise lip-syncing. These specialized skills are integral to Holywater Tech's enhanced production capabilities, as demonstrated by their cutting-edge visual effects.
Leadership Vision: Bridging Creativity and Technology for Unprecedented Content Creation
Bogdan Nesvit and Anatolii Kasianov, co-founders and co-CEOs of Holywater Tech, expressed their excitement about the acquisition, highlighting Jeynix's unparalleled expertise in visual truth and performance preservation. They emphasized that bringing this advanced capability in-house allows for a more efficient allocation of production budgets, leading to superior quality, faster iterations, and consistent results across their diverse content portfolio.
Empowering Creators and Engaging Audiences with Advanced AI Tools
Nemir Yevhen, the founder of Jeynix, shared his enthusiasm for the collaboration, noting that integrating Jeynix's AI-assisted creative tools into Holywater Tech's larger platform will open new avenues for audience engagement. This synergy will enable viewers to immerse themselves more deeply in the content and personalize their interaction with each scene, fostering a more dynamic and interactive entertainment experienc

