Unveiling a Dual Romance: When Digital Dreams Meet Tangible Love

The Anticipated Premiere: Jisoo's New Romantic Venture

Netflix recently launched the primary promotional video for its forthcoming South Korean romantic comedy, 'Boyfriend on Demand.' This series features Jisoo from the globally acclaimed group Blackpink in a leading role, supported by an ensemble of prominent actors.

Exploring the Narrative: Fantasy Versus Reality in Dating

Jisoo portrays Mi-rae, a webtoon creative who, exhausted by her daily routine, seeks refuge in a subscription-based virtual dating program. This service promises to deliver her ideal romantic encounters. The series draws its title from this fictional service, which crafts personalized romantic scenarios for its users. Set against a corporate backdrop, the show uses the virtual boyfriend concept to examine the disparities between perfect digital fantasies and the often-flawed reality of human connection.

A Glimpse into the Story: Virtual Escapades and Growing Affection

The trailer provides further insight into the show's core theme: the interplay of everyday existence and romantic fantasy. Mi-rae embarks on numerous virtual dates while, in her actual life, she frequently encounters Kyeong-nam, played by Seo In-guk. Their relationship gradually evolves into a camaraderie born from shared overtime work, forming a subtle bond that grows in parallel with her simulated romantic adventures. This suggests a more grounded affection that challenges her preconceived notions of an ideal partner.

The Creative Minds Behind the Series: Visionary Direction and Script

'Boyfriend on Demand' is helmed by director Kim Jung-sik, known for his work on 'Work Later, Drink Now' and 'No Gain No Love.' The screenplay was penned by Namgung Do-young.

Director's Perspective: A Spectrum of Romantic Experiences

Director Kim Jung-sik commented on the show's appeal, stating that its main character navigates diverse romantic relationships across various settings and universes within a single series. This allows viewers to enjoy a broad spectrum of romantic comedy elements.

Crafting Virtual Personas: Showcasing Jisoo's Versatility

Regarding the virtual dating sequences, Kim Jung-sik elaborated on his efforts to highlight Jisoo's multifaceted charm. He explained that different occupations and subtle character variations were introduced in the virtual world to ensure her acting style distinctively portrayed Mi-rae's virtual and real-life personas.

A Constellation of Co-Stars: Diverse Virtual Romances

The series boasts a roster of virtual boyfriends, featuring special appearances by Seo Kang-jun, Lee Soo-hyuk, Ong Seong-wu, Lee Jae-wook, Lee Hyun-wook, Jay Park, Kim Young-dae, and Lee Sang-yi. Each actor contributes a unique romantic flavor to Mi-rae's simulated love life. Ha Young and Yoo In-na complete the impressive cast.

Production Details and Release: A Collaborative Effort

The series, set to debut on March 6, is a collaborative production by Whynot Media, Baram Pictures, and Kakao Entertainment.